In our media lesson today, we were focusing on film trailers. We were asked to watch a few trailers then analyse them. Our aim was to pick out key techniques and effects to use later on in our own trailers. We looked at different film genres such as comedy, scifi, horror and action.
Hell Boy 2 "The Golden Army" Link to Hell Boy 2 trailer video
The title of this film is used as a selling point by the use of the word "HELL". This helps to attract the viewer as well as give a hint of the film genre type. The addition of the number "2" at the ending of the title, is an indication of a continuation for the first film, therfore attracting its followers to watch more.
The creatures presented in this trailer helps to identify the genre as a sci-fi. In addition to this, the explosions that are presented in the trailer also present it as an action based film.
It is important for a distributor to highlight the genre of a film so that viewers can decide at first glance whether its a film of their taste. It also helps to attract its targeted audience easily. The company that distributed this film was " Universal Pictures". They made sure that the individual highlighted in the trailer was "Hell Boy" himself. They achieved this through the the close ups of the main character. The camera focuses on him a lot more compard to the othe characters.
This trailer also incorporates recommendations by including text that shows what other films the director might have created. This would immediately attract a loyal viewers eye. This trailer also includes its company logo as an incorporated recommendation.
Additionally, the fast paced music/ soundtrack in the background of the trailer is also a key technique that presents the film as action packed. Its also a technique that keeps the viewer interested and glued to the screen. The deep voice over in the trailer also sets the mood of the film. It helps to give the trailer the dark, evil effect that adds to the suspense.
The misce en scene, sound, camera and editing appeals to its targeted audience very clearly. It helps to clearly show that its a film not suited for children. These different methods also helps to attract its targeted audience.
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